Most businesses struggle to sell high-ticket offers at scale because they rely on one-on-one calls or live webinars, which require a lot of time and effort.
Instead of spending hours hosting live webinars, successful marketers use evergreen webinar funnels to generate leads, pre-sell prospects, and close high-ticket sales—without a sales team.
This guide will show you how to build an automated webinar funnel that converts leads into paying customers 24/7.
🔥 Why Automated Webinar Funnels Work
Webinar funnels convert cold leads into buyers by:
- Building trust before the offer – Educates prospects and handles objections.
- Providing value upfront – Warms up leads before making the sale.
- Driving conversions on autopilot – No need for live presentations.
🔍 Step-by-Step Guide to Creating an Evergreen Webinar Funnel
1️⃣ Choose the Best Webinar Funnel Software
Your webinar platform should handle sign-ups, automate replays, and track conversions.
- GoHighLevel – Best for AI-powered webinar funnels & CRM.
- ClickFunnels – Best for pre-recorded webinar funnels.
- GetResponse – AI-powered webinar automation.
2️⃣ Set Up a High-Converting Webinar Registration Page
The registration page should capture leads and create urgency.
- Use a compelling webinar title – Focus on solving a major pain point.
- Add a countdown timer – Encourages sign-ups before spots fill up.
- Keep the form simple – Name and email only.
3️⃣ Record a High-Converting Webinar
Since this is an automated funnel, record a webinar that runs evergreen.
- Provide massive value – Teach something useful before the pitch.
- Handle objections upfront – Cover common concerns before making the offer.
- Use a strong CTA – Direct leads to book a call or buy immediately.
4️⃣ Automate Email & SMS Follow-Ups
Once a lead registers, email and SMS sequences should nurture them into taking action.
- ConvertKit – Best for automated email follow-ups.
- GetResponse – AI-powered SMS & email reminders.
5️⃣ Use an Evergreen Webinar Format
Instead of live webinars, use automated replays:
- On-demand webinars – Leads can watch anytime.
- Just-in-time webinars – Creates the feeling of a live experience.
6️⃣ Create Urgency to Boost Conversions
To maximize sales, use scarcity and urgency:
- Fast-action bonuses – Exclusive deals for attendees.
- Limited-time pricing – Encourages immediate sign-ups.
7️⃣ Retarget Webinar Attendees Who Didn’t Buy
Most leads won’t buy on the first exposure, so use retargeting to bring them back.
- Facebook & Google retargeting ads – Show ads to webinar attendees.
- Email & SMS reminders – AI detects the best time to follow up.
🚀 Get Started with the Best Webinar Funnel Tools
🔗 Try GoHighLevel: Start Free Trial
🔗 Try ClickFunnels: Start Free Trial
🔗 Try GetResponse: Start Free Trial
🔗 Try ConvertKit: Start Free Trial