GoHighLevel vs. HubSpot: Which CRM is Best for Marketers in 2025?
Choosing the right CRM is critical for marketers who want to automate lead management, scale their business, and increase conversions. If you’re debating between GoHighLevel and HubSpot, this guide will help you decide.
Both platforms offer CRM, sales automation, and lead nurturing tools, but they cater to different users. GoHighLevel is designed for agencies and service-based businesses that need a full funnel system, while HubSpot is built for larger teams, enterprise marketing, and inbound lead generation.
In this GoHighLevel vs. HubSpot comparison, we’ll break down:
- Key features and differences
- Pricing and affordability
- Best use cases for each CRM
By the end, you’ll know exactly which CRM is the right choice for your marketing strategy in 2025.
🔥 GoHighLevel vs. HubSpot: Quick Comparison
| Feature | GoHighLevel | HubSpot |
|---|---|---|
| Best For | Agencies, service providers, sales teams | Inbound marketing, large businesses, enterprise CRM |
| Funnel Builder | ✅ Yes | ❌ No |
| Lead Capture & CRM | ✅ Yes | ✅ Yes |
| Email & SMS Automation | ✅ Advanced | ✅ Basic |
| Marketing Automation | ✅ Yes | ✅ Yes |
| Pricing | Starts at $97/month | Free plan available, paid plans from $50/month |
🔍 Key Differences Between GoHighLevel & HubSpot
1️⃣ GoHighLevel – The Best CRM & Automation Platform for Agencies
GoHighLevel is an all-in-one CRM, marketing automation, and funnel system designed for agencies, service providers, and sales teams that need advanced automation and lead management.
- Pre-built client acquisition funnels – Generate leads and close deals effortlessly.
- Automated email & SMS marketing – Keep leads engaged with AI-driven campaigns.
- Client retention & CRM tools – Manage contacts, deals, and sales pipelines.
🚀 Try GoHighLevel: Start Free Trial
2️⃣ HubSpot – The Best CRM for Large-Scale Marketing & Inbound Leads
HubSpot is a full-scale inbound marketing and CRM platform designed for businesses that prioritize content marketing, inbound lead generation, and customer tracking.
- Advanced lead tracking – Monitor customer interactions across multiple channels.
- Pre-built email automation sequences – Convert inbound leads into sales.
- Free CRM with scalable upgrades – Ideal for businesses that need advanced analytics.
🚀 Try HubSpot: Start Free Trial
🔥 GoHighLevel vs. HubSpot: Which One Should You Choose?
📌 Choose GoHighLevel if:
- You run an agency or service-based business
- You need advanced CRM & automation tools
- You want email & SMS marketing in one platform
🚀 Try GoHighLevel: Start Free Trial
📌 Choose HubSpot if:
- You need an enterprise-level inbound marketing system
- You want advanced analytics and lead tracking
- You prefer a free CRM with upgrade options
🚀 Try HubSpot: Start Free Trial
🚀 Get Started with the Best CRM & Funnel Builder for Your Business
🔗 Try GoHighLevel: Start Free Trial
🔗 Try HubSpot: Start Free Trial