ClickFunnels vs GoHighLevel: Which Funnel Builder Is Best in 2025?
When it comes to sales funnels, automation, and client management, two platforms dominate the market: ClickFunnels and GoHighLevel. But which one is right for you?
What is ClickFunnels?
ClickFunnels is a popular drag-and-drop funnel builder designed for entrepreneurs, digital marketers, and business owners. It allows users to create high-converting sales funnels without needing coding or technical skills.
🔥 Key Features of ClickFunnels
- Easy-to-use drag-and-drop funnel builder
- Pre-built funnel templates for different industries
- Built-in email marketing (Follow-Up Funnels)
- One-click upsells and downsells
- Membership sites and course hosting
- Affiliate management system (Backpack)
Best For: Entrepreneurs, affiliate marketers, and small businesses who want an easy, plug-and-play funnel solution.
What is GoHighLevel?
GoHighLevel is an all-in-one sales and marketing automation platform designed for agencies and businesses that need more than just funnels. It includes CRM, automation, and client management tools.
🔥 Key Features of GoHighLevel
- Funnel builder similar to ClickFunnels
- Built-in CRM for managing leads and clients
- SMS and email automation
- White-label options for agencies
- Calendar booking system
- Integrated call tracking and VoIP
Best For: Agencies, service-based businesses, and anyone who wants an all-in-one marketing solution.
ClickFunnels vs GoHighLevel: Key Differences
| Feature | ClickFunnels | GoHighLevel |
|---|---|---|
| Ease of Use | ✅ Beginner-friendly | ⚠️ Slightly more complex |
| Funnel Builder | ✅ Pre-built templates | ✅ Similar funnel builder |
| Email & SMS Marketing | ✅ Follow-Up Funnels (Email only) | ✅ Full email & SMS automation |
| CRM & Lead Management | ❌ Not included | ✅ Built-in CRM |
| Best For | ✅ Entrepreneurs & Marketers | ✅ Agencies & Service Providers |
Which One Should You Choose?
If you just need a simple funnel builder with pre-built templates, ClickFunnels is the best choice.
But if you want more advanced automation, a CRM, and client management tools, then GoHighLevel is the ultimate solution.
💡 Final Recommendation
- ✅ Choose ClickFunnels if you want a simple, easy-to-use funnel builder.
- ✅ Choose GoHighLevel if you want an all-in-one marketing system.
Both platforms offer free trials, so test them out and see which one fits your business needs!
🚀 Get Started Today
🔗 Try ClickFunnels: Start Free Trial
🔗 Try GoHighLevel: Start Free Trial