Most e-commerce businesses struggle with low conversion rates because they use traditional online stores with too many distractions.

Instead of relying on slow, unpredictable e-commerce traffic, successful sellers use high-converting sales funnels to sell physical products faster and maximize profits.

This guide will show you how to sell physical products using a funnel instead of a traditional online store.

🔥 Why Funnels Work Better Than E-Commerce Stores

E-commerce stores rely on complex product pages, menus, and multiple checkout steps, leading to high cart abandonment. A sales funnel:

• Focuses on one product at a time – No distractions, higher conversions.
• Uses one-click upsells & order bumps – Increases average order value (AOV).
• Guides customers through a structured buying journey – No abandoned carts.

🔍 Step-by-Step Guide to Selling Physical Products With Funnels

1️⃣ Choose the Best Funnel Builder for E-Commerce

Your funnel software should replace the need for a full online store.

• ClickFunnels – Best for one-product funnels & upsell sequences.
• ThriveCart – Best for optimized checkouts & high-converting upsells.
• Systeme.io – Best free funnel builder for selling physical products.

2️⃣ Build a High-Converting Product Sales Page

Instead of a product catalog, use a single high-converting sales page with:

• Strong, benefit-driven headline
• High-quality images & product demo video
• Limited-time offer or free shipping incentive

3️⃣ Use One-Click Upsells & Order Bumps to Increase Revenue

Instead of selling just one item, use upsells & order bumps to maximize order value.

• One-click upsells – Offer a bundle or premium version.
• Order bumps – Add complementary products at checkout.

4️⃣ Capture Leads & Automate Email Follow-Ups

Instead of losing visitors who don’t buy immediately, capture leads and nurture them.

• ConvertKit – Best for e-commerce email automation.
• GetResponse – AI-powered lead nurturing.

5️⃣ Use Retargeting to Bring Back Visitors

Not all visitors buy on the first visit—use retargeting strategies to convert them.

• Facebook & Google Retargeting Ads – Show ads to non-buyers.
• Email & SMS Reminders – Send follow-up offers.

6️⃣ Drive Traffic With Paid & Organic Strategies

Now that your funnel is optimized, send targeted traffic:

• Facebook & Google Ads – Paid traffic for fast conversions.
• SEO & Blogging – Rank for high-intent keywords.
• Influencer & Affiliate Marketing – Get others to promote your products.

🚀 Get Started with the Best E-Commerce Funnel Tools

🔗 Try ClickFunnels: Start Free Trial

🔗 Try ThriveCart: Get ThriveCart Lifetime Access

🔗 Try Systeme.io: Get Started Free

🔗 Try ConvertKit: Start Free Trial

🔗 Try GetResponse: Start Free Trial